IoT commercialization & growth advisory

Turn connected technology into commercial traction.

I help IoT and wireless technology companies choose the right markets, sharpen their positioning, and build partnerships that move the business forward.

Selected career experience
AT&TCinterionSigfoxOptConnectAerisGXC
Focused engagements. Useful decisions.

Start with a specific growth challenge.

Defined projects and strategic advisory sessions designed to leave your team with a practical next step—not an open-ended consulting process.

01 / DEFINED PROJECT

Go-to-market decision sprint

Find your best route to market and focus your next 90 days.

WHAT YOU LEAVE WITHPriority markets and buyers, clearer positioning, and a 90-day action plan.
02 / DEFINED PROJECT

Partner & channel strategy

Build the commercial relationships that extend your reach and accelerate traction.

WHAT YOU LEAVE WITHA prioritized partner shortlist, partner value proposition, and outreach plan.
03 / AGREED MONTHLY CADENCE

Strategic advisory

Bring clarity to a high-stakes growth decision with an experienced outside perspective.

WHAT YOU LEAVE WITHDecision reviews, clearer priorities, and agreed actions for your team.
04 / FOCUSED PROJECT

Solutioning & rapid prototyping

Turn a connected-product opportunity into a practical, testable concept quickly.

WHAT YOU LEAVE WITHA prioritized use case, solution concept, technical approach, and rapid prototype plan for validation.
Fluent in the technology

Focused on the business.

Technology is the context. The work is deciding which customers to pursue, how to explain your value, and which partners can help you reach the market.

  • IoT commercialization & connected products
  • Wireless, cellular & private cellular
  • Go-to-market, positioning & sales strategy
  • Partner, channel & ecosystem development
AI & EDGEIoTWIRELESS & 5GPRIVATE NETWORKSCONNECTED FLEETSAUTONOMOUS SYSTEMS
Sean Horan, technology growth advisor
Commercial experience, in context

Sean Horan

My career spans IoT sales, product management, business development and commercial leadership across established providers and growing technology companies.

I bring that perspective to the decisions behind growth: where to play, how to position the offer, and which commercial relationships can help a company reach the market.

How we work

Clear scope. Direct access.

01Define the decision

Start with your challenge, objectives and timing.

02Agree the scope

Set the deliverables, fee and working cadence together.

03Move forward

Work directly with Sean on recommendations your team can use.

Let's talk about what comes next

What's holding your growth back?

Share your company, the decision you're facing, and your timing. We'll explore whether a focused engagement is a good fit.